Marketing Internship for Graduate Students with Alstom Power

Marketing Intern: Alstom Power Inc.
The Opportunity within Alstom Power!
Entrepreneurial. Fast-paced. Team-oriented. Ethical. Hard-working. Hard-playing. This company is the global leader in power management, a Fortune 500 company. We combine the “go-getter” spirit of a start-up with the infrastructure and support of a fast-growing profitable multinational organization.
It is a leader in the development of next generation of energy management products and services. They apply innovative technologies, advanced analytical tools, the latest testing and manufacturing techniques to offer competitive, state-of-the-art solutions.
The Position
Responsible for conducting major marketing research and planning, developing communications, or coordinating efforts directed at promoting sales of Company products and services. Recommend and implement marketing strategies designed to maximize profit margins and ensure customer satisfaction.
Typical duties/responsibilities for marketing may include, but are not limited to the following:
Develop and conduct market research studies and perform related analyses involving sales, trends and market development potential. Identify, quantify and make recommendations regarding market price, customer delivery requirements, quality, and other factors involving products and services that may substantially impact the Company’s future business prospects.
Identify and evaluate new product, product improvement and new business opportunities. Assist Sales, Engineering, and other organizations in developing and implementing strategies to capture additional sales and market share, and increase profits. Work with and counsel management to facilitate development of the Company’s business plan and provide periodic updates.
Develop and implement marketing communications and advertising plans that clearly identify the Company’s products, services, image, and other factors to increase sales and the Company’s reputation.
Develop strategic profiles of key and potential competitors, and forecast markets, business volume and market share. Provide marketing support for corporate strategic planning.
To apply: All of the information is on RamsRecruiting.
This is a paid position, part-time hours, in Richmond. The rest of the details, including the name of the company, will be provided later.
Thanks!
Darlene Ward Thompson, MBA, M.Ed.
Assistant Director, VCU Career Center/BECC
827-0410/dward@vcu.edu
BLOG: http://blog.vcu.edu/dward/