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CSL Daily

April 30, 2015

#CSLinEurope – Day 5: Cycling & Soccer in Switzerland

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Long before the Center for Sport Leadership officially adopted Global-Mindedness as one of its core values, the European Model of Sport elective has been an invaluable part of the program. At the end of the semester, students travel abroad to various European cities for 12 days of study abroad, meeting top sport professionals, visiting world-class venues and discussing the issues they face, including club structure, players’ rights, marketing, event management and corporate sponsorship.  Below is a first-hand account from our students on what they are experiencing.

by Marie Davis & Samantha Mitchell

Wednesday was scheduled to be an action packed day in Lausanne, Switzerland and it delivered. First thing in the morning, the group was greeted by Andre` Gueisbuhler, the Secretary General of the International Gymnastics Federation. Andre` spoke to us on the vision and goals of the IFG and how they hope to develop gymnastics programs all over the world with an emphasis on the Oceanic region. Following that, the group went to the offices of the Sports International Consulting firm TSE. Greg Curchod, one of the program directors, enlightened us on the firm’s current project, which is the bid to bring the 2020 youth Olympic games to Lausanne, Switzerland. Greg was also able to show us products used in previous bids TSE has worked on including New York’s bid for the 2012 Olympics and Chicago’s bid for the 2016 Olympics. Following our visit, our group took the scenic route to our next stop, experiencing the breathtaking view of the Alps overlooking Lake Geneva.

The World Cycling Center houses the headquarters for the International Cycling Union.  Our entire group had the opportunity to hop on a bike and experience the velodrome. We all gained a new appreciation for cycling after our turn on the track. Our group then heard from Vanda Jones, the Out of Competition Testing Coordinator at the CADF. We learned more about the CADF organization and their drug testing process, both in and out of competition. We also had the opportunity to hear from Andrea Marcellini who is the women’s cycling coordinator at the UCI.  She said the biggest issue surrounding women’s cycling is the perception of rampant doping and cheating. The UCI has implemented strategies to try to combat that issue, which include education, grassroots programs, and using social media.

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We then left the world cycling center and made our way back through the beautiful scenery to end our day at Berner Sport Club Young Boys, a famous Swiss sporting club based in the capital city of Bern. Known internationally as Young Boys, the first team plays in the Swiss Super League and has won 11 Swiss league championships and six Swiss Cups. The club’s sports also include field hockey and bowling. The women’s hockey team also plays in the highest Swiss League.

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April 29, 2015

#CSLinEurope – Day 4: Hitting the Pitch at FIFA

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Long before the Center for Sport Leadership officially adopted Global-Mindedness as one of its core values, the European Model of Sport elective has been an invaluable part of the program. At the end of the semester, students travel abroad to various European cities for 12 days of study abroad, meeting top sport professionals, visiting world-class venues and discussing the issues they face, including club structure, players’ rights, marketing, event management and corporate sponsorship.  Below is a first-hand account from our students on what they are experiencing.

by Emily Cochran, Herman Kinard & Marielle Rando

It’s been a long standing CSL tradition that at some point during the Europe trip, the group hits a local pitch.  This year, CSL World Cup Match just happen to take place at FIFA, the world governing body for soccer, located in Zurich, Switzerland.

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The whistle sounded at 9am, signaling the start of the match between The Americas and The Hotttttttt. Conditions were not ideal with a slippery turf from the light rain showers and chilly temperatures. Despite the bad weather, both teams preserved giving their all. The back and forth play left a one to one draw at the end of regulation. Matthew Butta secured the victory for team The Americas in the final seconds with a powerful shot on goal that trickled by the goal keeper. Great job to both teams for a well fought match.

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Following the match, we toured FIFA’s complex. A Swiss architect designed the headquarters, which cost $240 million to construct. The state-of-the-art facility has several amenities, including a meditation room, which employees can relax and get away from the stresses of life or the job. FIFA also has an interview room, used specifically for high-ranking FIFA officials to conduct interviews with the international press. Several FIFA representatives spoke to our group, explaining their duties and responsibilities.

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In the afternoon, we visited the Olympic Museum in Lausanne, Switzerland. As soon as we got off the bus,  we were immediately captivated by the location of the museum. It was beautifully located next to a lake in the shadow of the Swiss Alps.
The museum is a perfect combination of old and new. As you entered the start line, you are immediately engaged with interactive activities regarding the first Olympics. There are many different exhibitions about outfits, body type, the Paralympics and competition. My favorite was the exercise physiology display and the science behind the Olympics. Overall, the museum is wonderful celebration of sport evolution, competition and achievement.
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April 28, 2015

#CSLinEurope – Day 3: Munich’s Sports Venues

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Long before the Center for Sport Leadership officially adopted Global-Mindedness as one of its core values, the European Model of Sport elective has been an invaluable part of the program. At the end of the semester, students travel abroad to various European cities for 12 days of study abroad, meeting top sport professionals, visiting world-class venues and discussing the issues they face, including club structure, players’ rights, marketing, event management and corporate sponsorship.  Below is a first-hand account from our students on what they are experiencing.

 

by Blaze Burd & Nick Stemkowski

This morning, we went to the Audi Dome, one of the most historical arenas in Germany. It It was constructed for the 1972 Olympic games, but is now the home of FC Bayern Munich Basketball. The venue seats is one of the 6,700, including a generous VIP section.

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Bayern Basketball moved into the facility in 2011. Basketball is the 2nd most popular sport behind soccer in Germany and Bayern has been successful in marketing the game to a different demographic than soccer. We attended a lecture with Robin Gollbach, who works in sponsorship and sales, He explained some of the marketing strategies that Bayern uses, emphasizing social media. In fact, they have three times as many followers on social media than the next basketball team in Germany. A lot of this success is due to their brand recognition with the FC Bayern Munich soccer team but they are separate entities.

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In the afternoon, we toured the famous Olympic Park in Munich.  The park was built for the 1972 Olympics and later housed the famous FC Bayern Munchen soccer team until the club moved to the new Allianz Arena in 2005.

The stadium is one of the most unique facilities in the world.  Jason explained to us how the designers intended the flexible glass roof to mimic the alps mountain range by suspending the roof in a similar way to how a person might pitch a tent when camping.

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View of Olympic Park in Munich from the Olympic Tower which stands 607 feet, taken by Will Bates

The entire complex is massive.  Our tour guide Jason took us through the stadium, onto the field, and over to the Olympic pool, site of Mark Spitz remarkable performance at the ’72 Games.  Now the pool is used as a public facility where the locals can come and get some laps in.

The Olympic Park is yet another brilliant addition to a great couple of days in Munich.
Next stop is Switzerland. For a recap of our time in Munich, watch the video below produced by Will Bates.

April 28, 2015

Hat Tip Tuesday

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On Tuesdays, we offer a “tip of the hat” to current students and alumni who have been hired, promoted, recognized for outstanding achievement or embarked on new opportunities. 

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Zach Reynolds (’14) has accepted the position of Assistant Director of Media Relations at Stephen F. Austin.  Zach will be responsible for covering men’s basketball, volleyball, baseball and women’s tennis. Most recently, Zach was an year-long intern for Harvard University’s Department of Athletics.

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McKenzie Vergara (’13) has accepted the position of email marketing coordinator with The Color Run (aka Bigsley Events).  The Color Run was founded in Salt Lake City in March 2011 as an event to promote healthiness and happiness by bringing the community together to participate in the “Happiest 5k on the Planet”. Now the single largest event series in the world, The Color Run has exploded since our debut event, hosting more than 300 events in 50+ countries in 2014.

April 27, 2015

#CSLinEurope: Day 2- Sunday in Munich

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Long before the Center for Sport Leadership officially adopted Global-Mindedness as one of its core values, the European Model of Sport elective has been an invaluable part of the program. At the end of the semester, students travel overseas to various European cities for 12 days of study abroad, meeting top sport professionals, visiting world-class venues and discussing the issues they face, including club structure, players’ rights, marketing, event management and corporate sponsorship.  Below is a first-hand account from our students on what they are experiencing.

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“Let no one be discouraged by the belief there is nothing one person can do against the enormous array of the world’s ills, misery, ignorance, and violence.”  -Robert F. Kennedy.

The quote above is one that was shared today by our tour guide, Kai, at our visit of Dachau Concentration Camp in Munich, Germany.  Globalmindness, one of our core values of the CSL, is something we experienced full force today.  Our visit to Dachau was a somber experience as we walked on the same grounds where many innocent victims lost their lives during World War II.  Rather than let history serve as only a reminder of the past, Kai implored us to do our part to change it.  Acting as an agent of change is something we all have the power to do.  As Kai put it, “Normal people can change history for the better.  It’s your turn now.”

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Later in the day, the group took to pedal power to see Munich.  The bike tour was an awesome way for us to see both the unique sights and everyday pleasures of this beautiful city.  The biggest highlight may have been Dr. LeCrom pulling off the best photo bomb on two wheels ever.

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April 25, 2015

#CSLinEurope: Day 1-Munich

Long before the Center for Sport Leadership officially adopted Global-Mindedness as one of its core values, the European Model of Sport elective has been an invaluable part of the program. At the end of the semester, students travel overseas to various European cities for 12 days of study abroad, meeting top sport professionals, visiting world-class venues and discussing the issues they face, including club structure, players’ rights, marketing, event management and corporate sponsorship.  Below is a first-hand account from our students on what they are experiencing.

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by Bre White & Tyler Graham

After two flights and ten hours of being in the air, everyone was excited to finally arrive in Munich, Germany. Immediately upon stepping off the plane, we were struck by the modernist architecture of the airport and surrounding area which clearly exemplifies a part of the local culture. Glass windows, meditation rooms, smoking lounges, beer gardens, and the Bayern Munich fan shop were our first introductions to that German culture. At baggage claim we were greatly relieved that each person’s luggage arrived and we met our guide for much of the trip Arno. On the bus we each received our booklet encompassing schedule, room assignments, speaker resumes, city history and site information.

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Our first stop was Castle Nymphenburg which is an incredibly beautiful landmark. It consisted of acres of hiking trails, restaurants, gardens, and waterways. A guide gave our group a tour of the castle interior. She placed a heavy emphasis on the symbolism of the art work which covered the walls, ceilings, and furniture. She went in-depth into the history of the families which have resided there and about each painting while connecting each to today’s society. It was a highly informative lesson on Bavarian culture.

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Upon arrival at the BMW Open, it is clearly evident through the line-up of test drive cars that BMW goes all out for this event. After walking through a shopping area which serves as the entrance and exit, you arrive at the first court of multiple clay stadium courts. Along the walk area there are multiple vendors and activities for fans including pictures with the new BMW I8 Champions Car, German lottery as well as Wii tennis and remote control BMW car racing for kids. In the main dining area you can sample local wursts and baguettes. We just missed the opportunity to see top twenty players Andy Murray and Gael Monfils but other notable names included Tomic, Goffin, Kohlschreiber, and Stepanek. Corona Light being the beer sponsor was very interesting. With all of the amazing local beer an outsider would think that they would sponsor the event: however, they most likely don’t need marketing in the local area. The reason Corona Light is sponsoring this event is probably trying to break into the market here and grow their brand globally.

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