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CSL Daily

EMS 2017 Connections to Breaking2

It’s been less than a week since we returned from our 2017 Europe Model of Sport trip and already two of our stops are making international headlines.

Sunday, three Nike sponsored athletes attempted to run a marathon in under two hours. The highly publicized project, called Breaking2, was part long-distance running experiment, part worldwide marketing campaign, slickly produced and broadcast by Nike.

The attempt took place at Autodromo Nazionale Monza, the famous Formula 1 track outside of Milan. a venue we visited back on April 25. On our tour of the facility, we rode bikes around Monza’s 1.49 miles, or 2.4 kilometers, the same track used for the marathon attempt.

A few days later, our group visited the IAAF, the world governing body for track and field, who had determined that a new world record in the marathon would not be considered from the Nike sponsored event because its controlled conditions and non-competition format. Our students spoke with IAAF CEO Olivier Gers, who talked about the challenges he faces in making track and field more. They certainly got a boost from Sunday’s event.

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