Author: Evandro Moreno

Winter Closure

The School of Business and Snead Hall will be closed for winter break beginning 12/21/2012 at 5:00p.m.  The School of Business will reopen for students and visitors on Wednesday 1/2/2013 at 6:30a.m.

Best wishes for a safe and relaxing winter break.

Dr. Kenneth Kahn Leads da Vinci Center to Recognition

The Marketing Department congratulates Professor of Marketing and Director of the da Vinci Center for Innovation for the Center’s selection as an outstanding academic program to be included in the National Academy of Engineering’s Real World Experiences into Engineering Education publication. VCU is among 29 schools including Duke, Cornell, and MIT to receive this honor.

Read more:

Dr. Jodie Ferguson Serves on Ethics Panel

330 students and faculty filled the Mary Morton Parsons Auditorium (and an overflow room) to hear representatives from Altria, Dominion, Universal Corporation, and Dr. Jodie Ferguson, Associate Professor of Marketing, to discuss corporate ethics and compliance.  The program was sponsored by the Office of Student and Alumni Engagement and the VCU Business Alumni Society.

Dr. Haeran Jae Presents Latest Research

Dr. Jae, Associate Professor of Marketing, recently presented her latest research to the Society of Marketing Advances Conference: “Marketing to Low-Literate Adults: Nonprofit Adult Literacy Organizations”

John Marin, Kha Tran Receive Scholarships from VCU Sales Managers Forum

Sponsored by the Department of Marketing, the VCU Sales Managers Forum is a consortium of senior sales executives of Central Virginia firms. 

The April session’s culminating event was the presentation of $500 scholarships awards to two outstanding students. John Marin, a senior marketing major and president of AMA at VCU, received one of the awards.  John is a past sales intern at Trane Corporation and upon graduation will begin his career in the Accelerated Development Program for Ingersoll Rand.  The second recipient was Kha Tran, a May 2012 graduate who was recently hired as a sales rep with Hershey. 

These awards are made possible by scholarships funded by the VCU Sales Managers Forum Patron Sponsors: Altria Group Distribution Company, DuPont, McKesson, MeadWestvaco and Verizon Communications.

Dr. Brian Brown Represents VCU at PhD Project Conference

In November, Dr. Brown (Marketing) and Dr. Jose Dula (Management) attended the PhD Project Conference in Chicago.They promoted the VCU School of Business to over 400 African-Americans, Hispanic-Americans and Native Americans interested in pursuing doctoral study in business.

The PhD Project’s mission is to increase diversity in corporate America by increasing the diversity of business school faculty.For more information on the PhD Project, visit

Dennis Elwell and Dr. Wayne Slough Present Sales Seminar

Dennis Elwell, Divisional Vice President, Verizon Global Wholesale-Americas Group, and Dr. Slough, Assistant Professor of Marketing, presented the latest session of “Winning New Business: One-Day Seminar for Salespeople” in October.

Program: Winning New Busines – Oct. 19 Program.pdf


To learn more about the seminar, please visit the VCU Sales Managers Forum website

Winning New Business – Increase Your Sales Through Building Great Relationships

Back by Popular Demand: The Center for Corporate Education is pleased to announce that we are offering our one-day, Winning New Business program again this fall on October 19th.  The program has consistently received rave reviews and will give you the framework and the practical skills to enable your sales success.  To find out more, click here for more details.

Learn to Become A Better Leader through Coaching

The Center for Corporate Education is offering a one-day course entitled, Coaching Skills for Managers and Leaders on October 23rd. To learn more about the program, click here for details.

Teachers Become the Students during Economics Institute at VCU Economic Center for Economic Education

A few were a little nervous. Most headed straight for the snacks. For some, it was complicated material and there were questions about how they could possibly cover it all. All were excited to generate new ideas for the classroom. 

But these were not teenagers or typical students overheard in the VCU School of Business, it was a diverse group of educators preparing to teach the new Virginia high school course in Economics and Personal Finance. 

“We just keep reminding the teachers to put themselves in the students’ shoes,” said Suzanne Gallagher, Director of the VCU Center for Economic Education. “All economic concepts are more meaningful when put in the context of the students’ own experiences,” Gallagher explained. 

VCU School of Business was the site of the August 6th through 14th Economics Institute, provided by the VCU Center for Economic Education and the Virginia Council on Economic Education (VCEE). Both organizations are located on the 2nd floor in Snead Hall. 

VCEE Executive Director Sarah Finley is enthusiastic about the role the VCU Center plays in training and professional development for Virginia’s K-12 teachers. “Using a ‘teach the teacher’ approach allows us to multiply the number of students impacted,” said Finley. 

“The VCU Center has provided more than 225 teachers with the knowledge and classroom resources that will help them better teach the new high school course, impacting more than 22,250 students annually. And unless taking the course for graduate credit, there is no cost for teachers to attend due to generous support from the business community, particularly the financial services industry,” Finley added. She explained that the program is an excellent example of community engagement and regional impact targeted in K-12 education promoted by VCU’s Quest for Distinction

Students need a strong foundation in economics and personal finance in order to be effective consumers, workers, savers, investors, entrepreneurs, and active citizens. The understanding of how markets operate and how the U.S. is interconnected with the global economy prepares students to be more productive participants in the workplace. 

Beginning with students completing the ninth grade last year, Virginia’s high schoolers must now earn a credit in economics and personal finance before they graduate. And for a week in the summer at VCU School of Business, some enthusiastic teachers equipped themselves with new skills to ensure their students succeed. 

# # # 

Established in 1969 by J.Curtis Hall, Dean of the VCU School of Business, the Virginia Council for Economic Education (VCEE) is a nonprofit public-private partnership. VCEE’s mission is to provide Virginia’s K-12 students with economic knowledge and financial skills to thrive in our dynamic economy. For more information, visit or contact Judi Crenshaw at (804)827-7402



Powered by VCU blogs